ARE YOU TOO STRONG FOR YOUR OWN GOOD?
The Hidden Cost Of Being
The Strong One.
Conversations on survivorship, burnout, self-sacrifice, leadership, healing and the path from Survival Strong to Soul Strong.
Awards & Recognition
★ International Book Award Winner
★ Independent Press Award Distinguished Favorite
★ Literary Titan Gold Award
★ Healthcare Hero Honoree
★ #1 Amazon Bestseller
Recognized for her work helping people understand the hidden cost of carrying
too much for too long.
For the people who became the strong ones.
Millions of capable people are admired for their strength while paying a hidden price for it.
Why This Conversation Matters
For decades, strength has been celebrated as a virtue. But what happens when strength becomes a way of life?
When being the helper, the caregiver, the achiever or the one everyone depends on becomes so automatic that you lose touch with yourself?
Anette’s work explores the hidden cost of being the strong one and what becomes possible when strength evolves from survival to self-trust, connection and wholeness.
Popular Interview Topics
Why Strong People Burn Out
When the strength that built your life begins to break it.
What Six Cancer Diagnoses Taught Me About Strength
How surviving can become an identity and why healing asks us to become someone new.
The Five Too Strong Patterns
The habits that helped you survive and now hold you back.
Your Body Isn’t Betraying You
What if your body has been trying to save you all along?
Podcast & Media Appearances
Live
Too Strong For Your Own Good
In the Limelight With Clarissa Burt
Aired • 2026
After surviving six cancer diagnoses, years of chronic pain, and some of life's greatest challenges, Anette noticed the same pattern everywhere
The Hidden Cost of Always Being Strong!
The Raw Vibe Podcast
Aired • 2026
Six-time cancer survivor reveals how the cost of being too strong can impact our health, relationships, and overall well-being.
You Are Too Strong for Your Own Good!
The Kim Sorrelle Show
Aired • 2026
How adversity breeds resilience, and my journey from trauma to triumph became my life's work.
Too Strong for Too Long
Emotionally Wealthy Podcast
Aired • 2026
Burnout, nervous system exhaustion, trauma, self-awareness and the hidden cost of always being “the strong one.”
The Cost of Being Too Strong
Symphony of Self Podcast
Aired • 2026
Anette has survived six cancer diagnoses.
Not because she was weak but because she was too strong.
You Are Too Strong for Your Own Good!
Let's be real: Mama Journeys
Aired • 2026
Nikki sits down with Anette DeMattio for a deeply moving conversation about motherhood, trauma, resilience and the hidden emotional cost of always being the strong one.
Upcoming
coming soon
Secrets of Success with Bill Horan
coming soon
The Guiding Voice
coming soon
Art of Feminine Negotiation
coming soon
Live with the famous Unshakable Dr Al
coming soon
Zen Success
coming soon
The Fransesca Luca Show
Launching
Too Strong For Your Own Good TV Show
Featured Articles & Publications
PUBLISHED
UNCOVERED
The Male Breast Cancer Journal
COMING HOME TO YOURSELF: The Journey Beyond Cancer Survival
Exploring the emotional journey beyond cancer treatment and the path from surviving to reconnecting with yourself.
FEATURED IN
forthcoming
Executives Diary Magazine
forthcoming
Voices of Hope Magazine
Forthcoming
NY Cancer Resource Alliance
THE CONVERSATION ABOUT STRENGTH IS CHANGING.
What helped us survive isn't always what helps us heal, live or lead.
It’s time to redefine what it means to be strong.
Book Anette
Anette DeMattio is a six-time cancer survivor, award-winning author, executive coach and founder of the TOO STRONG method. She helps people recognize when strength has become self-sacrifice and how to return from Survival Strong to Soul Strong.
Strength helped us survive.
Soul Strong is how we live now.
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